Week 15: Final Presentations

It’s time to share the creative solutions your team developed for the Final Pitch Presentation assignment.

As you wrap up your work for the semester, please take a moment to share your experiences in the class.

Complete the Blue Course Evaluation in MyWSU. Your input about the course is greatly appreciated!

And finally, don’t forget to turn in Assignment 5 – your Reflections and Revisions to the Professional Vision you created at the beginning of the semester.

Presentation Schedule

Here is the schedule for the final presentations this week.

Monday, Apr 22

  • Team 1
  • Team 7
  • Team 8
  • Team 9
  • Team 10

Wednesday, Apr 24

  • Team 2
  • Team 3
  • Team 4
  • Team 5
  • Team 6

Make sure to turn in both of the files you created for the assignment–your final presentation and the campaign handout. You can turn in both in the dropbox for the assignment in Blackboard.

Looking forward to seeing the creative ideas you developed! Thanks again for a great semester!


Week 14: Crunch Time

This week is the final stretch to the finish your Creative Concept before your presentations next week. You’ll have some class time work with your partner to develop your final presentation and handout. I’ll also check in with each team on their progress. Make sure to review the requirements for Assignment 4C: Final Pitch Presentation.

Don’t forget you also have one final individual assignment to reflect on the personal and professional vision you created at the beginning of the semester. The details are in Assignment 5.

This week will go fast, but don’t stress. Finish strong!

Image: Pixabay

Week 13: Keep the Pace

This Monday, I’ll introduce Assignment 5, which is the final individual assignment in the course. Then, you’ll work with your new teammate and the rest of the class to begin mapping the Customer Engagement Process for the free Adobe mobile applications.

On Wednesday, we’ll complete the experience mapping exercise together as a class.

Next week, we’ll review your initial Creative Concepts, then develop them into a creative pitch, which you’ll deliver in class the following week.


Image: Pixabay

Week 12: A New Creative Spark

This week, we begin the final lesson of the course!

On Monday, we’ll complete the second Photoshop tutorial, helping “fix” a local carpet cleaning service ad so it is more professionally presented and produced.

On Wednesday, we will not have class, so you can attend the Murrow Symposium.

On Friday, I’ll introduce Assignment 4, in which we’ll work with Adobe to develop a new campaign for their free mobile applications.


Image: Pixabay

Week 10: The Final Stretch

Welcome back from Spring Break!

On Monday, we’ll continue to work on Assignment 3. I’ll also introduce the second part of the assignment.

Then on Friday, we’ll complete a second tutorial for Adobe Photoshop.

Next Monday and Wednesday, you’ll present your final concepts for Assignment 3.

Week 9: Ignite the Spark

This week, we’ll work on your creative concepts for Assignment 3A for our client, the Spark Building. On Monday, I’ll finish up the presentation on Advertising Design Fundamentals. Then, on Wednesday I’ll introduce the concept of Advertising Model Formats. This Friday will be a team work day for you to wrap up your creative concept and get Assignment 3A turned in before the break.

Next week is Spring Break. Yay! When you get back, we’ll finish up Assignment 3B, then the following week we’ll start the final assignment for the course!


Image: Bob Hubner

Week 8: Working Together

On Monday, I’ll introduce your next assignment Assignment 3 and we’ll discuss Advertising Design Fundamentals. 

On Wednesday, we’ll take a trip to the Spark Building, our new client for this assignment, to complete a Mindful Observation exercise to inspire creative concepts for your campaign.

This Friday, we won’t have class because I’m traveling. Use the time to meet with your partner, maybe even in the Spark Building, to work on your project.


Photo by Robert Hubner (WSU Photo Services)

Fire Wheel

Week 7: The Creative Spark

This will be a short week with the President’s Day holiday on Monday. On Wednesday, you’ll present your creative concepts for a new Super Bowl ad for the brands you selected.

Then on Friday, we’ll begin Assignment 3: Advertisement Design. You will work with a partner to develop a creative concept for The SPARK at WSU to increase awareness of the facility and the resources it offers.

Next Monday, you’ll complete an exercise with your new partner to learn more about the Spark Building and what it has to offer.


Photo source: Pixabay, Creative Commons